HI! I’m Dennis Kogan, Project Team Leader of Instagram/Facebook Ads Management Services. This is our premium real estate case study. I’ll show here 3 fresh objects which we promoted with advertising.
All real estate projects with features of promotion depend on the developer, each has its own rules for advertising campaigns that need to be taken into account. Moreover, when working from an object, the cost of a Lead will differ due to individual properties, the demand for the object, and the stage of construction.
In Inst/Fb the lead is 30-80% cheaper than Google Ads by . Another quality issue is that they are less qualified at the start, and it is necessary to work faster and better with them. Even this thing does not make Fb/Inst bad or unprofitable.
Case logic: the promotion of a specific property.
Funnel: through a landing page or lead forms.
Audiences:
- Premium Interests in
- Geotargeting with a concentration of audiences by interests;
- Look-a-like.
Object 1. Premium club house
The cost of apartments: $450,000 +.
Object 2. Premium LCD
The cost of apartments: $650,000 +.
Object 3. Country premium villa community
The cost of finished houses: $700,000 +.
If you need a contractor who can be trusted with hundreds of thousands and millions of budget and top professionals with extensive industry experience who will work with the project, this is about us. We have a strong traffic team.
Write to me on Telegram (active link directly to my chat if you are reading from a mobile phone), we will discuss the situation, there are cases on the adjacent pages, I personally had a hand in each of them as a strategist or senior specialist.